Product Description
"Have you ever been outside of the bookstore, looking up at a colorful poster announcing the impending arrival of another author???s book? Have you thought about being that smiling face in the window, and imagined it were you? This is your invitation to enter the society of the published author through a candid look at their promotional endeavors. Become privy to the closely held secrets of those with intimate knowledge about the subject of publicity, forged through first-hand experience. Written by the real experts, these are the keys to success. In the true spirit of good will, your fellow authors, who???ve been through the trials of marketing, have taken the time to convey the wisdom necessary for you to master this elusive art. Listed in these pages are the dos and don???ts of promotion. They aren???t from people sitting at desks, they???re from authors working their expertise behind book signing tables. These are tips from individuals in action. They are you. Learn from them.

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